Our new Arrival is here to steal your heart <3
Cupid’s Cookie is a love letter to your skin—warm, sweet, and unforgettable. Inspired by the comfort of handwritten notes and fresh-baked cookies, this whipped shea butter melts into your skin, leaving it soft, nourished, and delicately scented. Give your skin (or someone special) the gift of love this Valentine’s season. 💌🍪💕
NOURISHMENT FROM HAIR TO TOE
Our plant-based formula uses ingredients only found in nature, delivering vitamin rich products for maximum moisture.
FEATURED IN:
FEATURED IN: CITIZEN MAGAZINE
VaLanDria giving her speech to supporters at the product launch party held on 11/19/21
14-year old VaLanDria debuting her product at BJ's Beauty Supply. Marketed as Raven Roots at the time.
VaLanDria assisting with production tasks at our Arlington Heights branch.
VaLanDria giving her speech to supporters at the product launch party held on 11/19/21
OUR STORY
Born and raised on Chicago’s South Side, VaLanDria Smith-Lash came up with the idea for Coarse Culture when her mother was diagnosed with lupus, a long-term autoimmune disease that left her hair and skin brittle and irritated. After asking doctors for recommendations and researching products to try to find relief for her mother, Smith-Lash decided to make her own product - whipped shea butter with all-natural ingredients that provided comfort without aggravating sensitivities. Now 22 years old, Smith-Lash has open Coarse Culture’s online shop to the public.